The fully comprehensive SEO and Content Marketing course from Calloway Green Ltd
Use our tools to audit and fix your website problems
Discover what keywords you are ranking for, and what you should be ranking for
Find out how to utilise the most powerful ranking signals
Learn what content to create and where to post it for best effect
How to leverage Facebook, Twitter, Pinterest and others
How to build and leverage your list to make more sales
Pushed for time? Our quick guide to SEO will get you started
Analytics and measurement, verify your success
Getting found on Google Maps for local search
SEO Academy consists of a number of courses covering every aspect of SEO, Content Marketing and Inbound Marketing.
Each course consists of multiple lessons using text, graphics and video to explain every aspect of SEO in detail.
Who's it For?
The Marketing Department
If your marketing department isn't optimising for digital, then it's being left behind.
Learn everything you need to know to be able to sell more online and reach company goals.
SEO companies charge hundreds a month, and you need to keep costs down.
Learn how to beat even the huge multi-nationals using the techniques the best in the industry use.
The Web Design Agency
Do you outsource all of your SEO because you think it's a "dark art"?
Train up your staff, and learn how to perform SEO for your clients, build it in as a value-add or earn more from existing customers.
Learn when you want, where you want at your own pace
SEO is a constantly evolving subject as search engines like Google update their systems constantly. However, a solid knowledge of the core principles will ensure you stay ahead of the game.
SEO Academy is designed to be updated to take into account new methods that will help your website rank, as well as staying up to date with the latest trends, social media landscape and big changes from Google.
Our easy to use interface makes it easy to keep track of where you are, what you've done and what's left to do, plus you can get help from us at any time with the click of a button.
What People are Saying
Having access to a continually updated resource such as the SEO Academy is fantastic. The nature of the work we do through i-BDM Ltd with innovation clients and startups means they have to be on the ball for their online presence and to know where to start. For my own business also I need to continually look at updating content and understanding how this changes the way potential customers can find our services online.
What surprised me most was the sheer breadth of material. There are many courses available for twice this price that only cover one small aspect of SEO, but this covers everything, and more is added every week.
You sign up with PayPal using either your existing account or a credit card. This sets up a monthly recurring payment which you can cancel at any time, you don't even have to contact us!
How often is the course updated?
The last content was added 14th April 2017, and more is added all the time.
At least two new courses are added every month, and each week we produce the "Weekly Briefing" - our take on the last week's news and information from Google and the web.
How long does the course take to complete?
Education never ends!
However, you can be fully up to date with all the information you need to begin ranking yours or other people's websites within a few hours.
We've made the course extremely easy to follow, and make it clear that you don't need to be a technical guru in order to get the best out of it.
When you've mastered the basics, you can then proceed to learn the real technical stuff, and maybe even get a career in digital marketing!
What skill level do I need to be at?
If you can operate a computer, you can learn SEO!
Seriously, there's nothing special about SEO and Content Marketing, it's all common sense and based on solid marketing principles that have been adapted for a new on-line world.
You don't need to be a marketing guru, a programming expert or some kind of geek. You can get up and running in no time at all, and your business can begin to benefit within a week.
What's the catch? Other courses cost thousands!
There is no catch!
We believe that the best knowledge should be shared, and we're banking on the fact that lots of people will be signing up for this course and will get a benefit from it.
It's not just for large agencies with money lying all over the place, we want to help the little guy, the small business, the marketing just starting out and the start-up who needs all the help they can get.
Monthly access, cancel anytime
Learn anytime, anywhere
Full access to all course material
New courses every month
One payment - no more fees
Train up to five staff
Full annotated website report (£400 value!)
Two-hour Skype or conference call (£200 value!)
Should be £67/month
Our monthly access. Learn from the most comprehensive on-line digital marketing training available.