Course Category: SEO Basics

Keyword Ranking Tools

In this section we're going to be looking at a number of tools you can use to measure your keyword ranking. However, don't focus all of your efforts on ranking them, it shouldn't be the sole focus of your SEO efforts. Yes, keywords are important, but I've worked with many companies which have got to…

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What can Google Analytics tell us?

There is bucketloads of data available in Google Analytics, and it can be a bit overwhelming at first, but don't worry, in this section of the course, we're just going to look at the really important stuff. Later on in the course, we'll cover more in-depth subjects and explain how you can use Analytics to…

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Installing Google Analytics & Search Console

Google Analytics is the most popular tool for analysing who's coming to your website, from where and when. It can give you an historic view of the number of visitors you have, allowing you to measure your effectiveness over time, and work out if the things you're doing are working or not. In this lesson…

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